Shecraa Studio
App

BinSight

Project Manager

BinSight preview
Problem Context

What is BinSight?

BinSight is an iOS image classification app that uses CreateML to identify types of waste and suggest the correct disposal method. Built for commuters, it solves the problem of limited time and knowledge when sorting trash, making proper waste disposal fast and effortless.

Problem statement

“I find it incredibly frustrating how much knowledge and effort it takes to sort my trash properly, often feeling like I’m failing to do my part to “reduce, reuse, recycle””

Constraints

Low knowledge and effort of Indonesian society and time pressure during commute

User needs

An app that can identify their trash category

Internal factor

Lack of knowledge specifically on tech and machine learning topics

External factor

Inconsistent and unclear bin labelling and similar app that offer the same services

14d
Timeline / Type
App
Category
6
Deliverables

The Solution

iOS image classification app using CreateML to identify waste types and suggest the proper disposal method.

View live appopen_in_new

Process

Timeline
Step 1

Team Ideation

Step 2

Research

Step 3

User Interview

Step 4

User-centered Design

Step 5

Iterative Testing

Deliverables

Output
Deliverable 1

User Persona

Deliverable 2

User Flow

Deliverable 3

Low Fidelity Wireframe

Deliverable 4

High Fidelity Mockup

Deliverable 5

Interview Analysis Report

Deliverable 6

Dataset Analysis

Key Decisions

Decision 1

Implementation of image segmentation

Decision 2

Implementation of dataset merging and augmentation

Decision 3

Redesign the ineffective page (redundant)

Contributors

Gustavo

Project Manager

Jessica

UI/UX Designer

Abim

iOS Developer

Zikar

iOS Developer

Imo

iOS Developer

Impact

Achieved 94% precision and recall, and an F1 score of 0.93, validating the model's high reliability. Designed a user interface that reached a 100% acceptance rate in post-test surveys during usability testing with target users.

Interested in similar work?

Let's discuss how we can build precision-engineered solutions for your business.

Start a Project